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One other daytime fixture, Dr. Phil McGraw, is leaving after greater than 20 years as one among tv’s hottest discuss present hosts. His syndicated daytime present, Dr. Phil, will finish its run of authentic episodes with the present 2022-2023 tv season, the present’s twenty first.
McGraw’s choice comes as his most up-to-date contract is coming to an finish. Dr. Phil received a five-season renewal in 2018 as a part of a mega-deal extension with CBS Media Ventures, taking it by means of its present season.
It’s been a transformational 12 months within the more and more difficult daytime discuss present panorama, with stalwarts The Ellen DeGeneres Show, The Wendy Williams Show, Maury, Dr. Oz in addition to The Real all ending inside the previous 12 months.
CBS Media Ventures will supply stations library episodes of Dr. Phil for the 2023-24 season and past. They may embody new content material reminiscent of wrap-arounds and intros by McGraw, in addition to visitor updates.
I hear the distributor is aiming to maintain Dr. Phil’s primetime intervals for the repeats on the similar or related value, which is going through some preliminary resistance from stations. CBS Media Ventures did this efficiently with Choose Judy after the 2021 end of the hit courtroom present. Repeats are airing in the identical time intervals in most main markets, with Choose Judy because the No. 4 most-watched syndicated program at the moment, with little rankings erosion.
McGraw, the present doyen of daytime, started his TV profession on The Oprah Winfrey Present within the late ’90s earlier than headlining his personal spinoff, produced by Winfrey’s Harpo Studios. Launching in September 2002, Dr. Phil was an instantaneous hit, second in rankings solely to Oprah. Following Winfrey’s departure from daytime in 2011, Dr. Phil took the crown as essentially the most watched daytime syndicated discuss present, which it saved for the previous decade, solely just lately slipping to No. 2 behind Reside with Kelly & Ryan.
“I have been blessed with over 25 wonderful years in daytime television,” McGraw stated. “With this show, we have helped thousands of guests and millions of viewers through everything from addiction and marriage to mental wellness and raising children. This has been an incredible chapter of my life and career, but while I’m moving on from daytime, there is so much more I wish to do.”
With two different daytime syndicated reveals government produced by McGraw, The Medical doctors and Day by day Mail TV, canceled last year, his choice to finish Dr. Phil marks a remaining exit from daytime for the favored TV persona who, alongside his daytime profession, has been constructing a observe document in primetime, government producing back-to-back profitable CBS drama sequence in Bull and freshman So Assist Me Todd.
Within the quick future, McGraw plans to deal with primetime programming with a brand new partnership, slated for an early 2024 launch.
“I am compelled to engage with a broader audience because I have grave concerns for the American family, and I am determined to help restore a clarity of purpose as well as our core values,” he stated.
Throughout its run, Dr. Phil, that includes McGraw tackling a distinct matter on every present and providing recommendation to his visitors, has acquired 31 Emmy nominations and received 5 PRISM Awards for the correct depiction of drug, alcohol and tobacco abuse and dependancy, in addition to a MADD (Moms Towards Drunk Drivers) Media Award.
“Phil is a valued partner and member of the CBS/King World family, and while his show may be ending after 21 years, I’m happy to say our relationship is not,” stated Steve LoCascio, president of CBS Media Ventures. “Phil changed the daytime landscape as the force behind one of the most popular talk shows ever on daytime TV. We plan to be in the Dr. Phil business with the library for years to come and welcome opportunities to work together in the future.”
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